neluns2


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Target audience and its issues 

The key to the effectiveness of any business  model lays in the proper identification of a target audience, its issue, and a timely solution.  
The Neluns target audience is quite broad. Composed of all current cryptoasset market participants, as well as those who could receive additional profits on account of entering the market. However, there exists an array of serious issues with which both parties run into. 


Limited amount of banking services. 

First, it’s worth noting that currently, there is a very limited amount of banking services in the cryptocurrency market. In contrast to the traditional market, where thousands of different banks operaten within the cryptocurrency market, there exist just a few projects which provide banking services, while their possibilities are severely limited.If market participants had access to banking services, this would positively reflect on their profits. For example, long term investors would be able to deposit their funds and receive a premium, gaining additional profits with minimal risk levels. Lending services would allow traders and funds to increase  their capital volume. 
More so, if private and legal entities could execute secure cryptocurrency in just a few
clicks, and easily convert them into fiat, this would attract a plethora of new participants to the cryptocurrency market. 
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Limited selection of financial instruments

Cryptocurrency  market  players  have  access  to  a  very  limited  number  of financial instruments.  In  the  traditional  financial  market,  traders  and  various  investment  funds have  access  to  a  broad  pool  of  derivatives,  such  as  options,  forward  and  futures contracts, swaps. This allows them to significantly increase their profits and hedge risks.

The practically full absence of analogous financial instruments limits the possibilities of cryptoasset market participants, as well as scares awaynew “players”, who wants to enter this market. 

Challenges in working with cryptocurrency exchanges 

Many market participants regularly take part in trading assets. The majority of which are cryptocurrency traders and funds. When working with cryptocurrency exchanges, they run into serious problems.

First of all, far from all cryptocurrency exchanges, even the largest ones, are capable of handling peak loads. Exchange operation failures are a regularity, some exchanges limit the registration of new users.
Secondly, many cryptocurrency exchange users run into issues when withdrawing funds from exchanges. This can be due to withdrawal limits. While at the same time, many users were barred from passing KYC procedures (which is possibly due to deliberate blocking by exchange personnel), which could increase limits. 

Lastly, cryptocurrency exchanges frequently succumb to cyber attacks. Crypto media platforms  frequently  report  stolen  funds  from  certain  exchanges.  For  example,  in January 2018, hackers withdrew $500M in NEM from the Coincheck exchange.
Aside from this, many exchanges experience liquidity issues, as a result, user orders cannot be closed at appropriate times and prices. 

User support services of most cryptocurrency exchanges function at a subpar level. As a result, users must wait for their issues to be solved for a considerable amount of time, which can lead to financial losses. 

Problems with performance obligation guarantees

Another serious issue that arises during most trades and transaction operations is the absence  of  obligation  performances  by  counterparties.  As  a  result,  risks  significantly increase. Which is why many interested individuals, as well as companies, simply reject the idea of entering the market. 

Aside from this, during uncertain legal boundaries, many market participants run into scams and invest their funds in fraudulent ICO projects. As a result, the authors of such projects  do  not  follow  their  initial  development  plans  or  simply  run  away  stealing collected funds. 

The availability of insured trades and transactions, as well as the active implementation of escrow ICO investment protection, would allow to minimize the negative effects of scams, prevent the loss of market participants, and increase overall trust. 

Token Detail
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Roadmap
November 2017: Team Neluns Formulation
December 2017: ICO preparation
May 2018: Beta testing of the iOS mobile application
June 2018: Holds a closed investment round for investment funds and anchor investors
July 2018: Preparation for the sale of NLS tokens
August 2018: Pre-sale of NLS tokens, pre-ICO
September 2018: NLS ICO tokens, mobile app launch (beta version) for iOS and Android
October 2018: Listing on currency exchange bittrex.com, huobi.com, kraken.com
November 2018: Launch of the P2P loan platform, launch of the mobile application (alpha version) for iOS and Android
December 2018: Listing on hitbtc.com, poloniex.com cryptocurrency exchange, binance.com, bitfinex.com, okex.com
January 2019: Obtain licenses for Bank Neluns, launch payment services to convert cryptocurrency and carry out fund transfers to any part of the world, connecting Bank Neluns to Swift, starting from Visa, MasterCard, American Express credit cards issued
February 2019: Obtain a CFTC license and launch the Neluns Exchange - an innovative cryptocurrency exchange
April 2019: Launch of the full Neluns ecosystem
April 2020: IPO (initial public offering) on ​​the New York Stock Exchange (NYSE)

For more information :

Author :
Cut3nggan
0x920B18b9596A996788f8E805B51FC21769543C43


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